Who We Are

With a supply footprint that spans across Africa, Middle east and Asian countries, a direct presence in three countries and focus on some of the world’s fastest growing markets, we believe our journey has just begun.

Sitting at the cross-roads of Africa and the Middle East, Assortia Global operates out of a strategic hub to serve these three continents. Through its parent company NAHR Trading  , it has held historical business relations for over a decade.

As a result of its location, Dubai has easy access to airport shops in the Middle East ,Africa & India. By partnering with major Duty-Free operators in the region, we are able to provide current and prospective customers, value addition through our availability in the biggest and best duty free outlets in the travel retail sector.

In addition to offering tax- free storage, the freezone facilities enable us to maintain buffer stocks of goods before they are shipped to duty free outlets in the middle east and Africa. This in turn forms a value addition through quality and supply consistency.